| Average Amount of Money Spent |
Most Remembered by Guests |
| Venue & Catering |
38% |
Entertainment |
38% |
| Wedding Ring |
23% |
Miscellaneous |
20% |
| Bridal Attire Including Gown |
16% |
Gown |
8% |
| Miscellaneous |
10% |
Flowers |
16% |
| Photography & Video |
9% |
Venue & Catering |
8% |
| Entertainment |
5% |
|
|
These statistics were published in Bride & Groom Magazine. Sources include: Simmons, 2001;
USA Today, 2002; National Bridal Service, 2001; The Knot, 2002; Bride's Magazine, 2001.
The American Disc Jockey Association strongly recommends you ask the following questions:
Are you insured? Can you provide me with proof of liability?
Many responsible business owners carry liability insurance to protect their business and the consumer. Many locations are beginning to require proof of liability. Ask for proof of liability insurance. Disc Jockeys receive a Certificate of Liability which can be used as proof.
Will you be willing to play requests and discuss music ahead of time?
A versatile DJ is willing to listen to your suggestions, give you feedback, and play from your desired list. A professional DJ will also accept the fact you may not want certain songs played. Remember, A DJ cannot know everything about your musical preferences and entertainment needs without communication.
Do you use professional equipment?
Ask whether your prospective DJ works with professional audio equipment. If you are not sure, ask for their equipment list and check with a local music dealer or the ADJA to verify they are using professional-grade sound gear. Remember that professional gear does not guarantee an entertainer talent or service level, but it is a tool for building an exceptional event.
Do you provide backup equipment at my event?
Although equipment failure is rare, do you really want your special occasion ruined because your DJ did not come prepared? It is also important to know if your DJ has a back-up plan in case of illness or an accident. members of the ADJA have many resources available to them in case of an emergency. You may also reach our hot line number to get a DJ when you have an emergency. The toll-free number is 1-800-723-5776.
Does the DJ know the proper etiquette for your type of party?
A professional DJ will assist you with the planning of your special day. Most professional entertainers will coordinate, emcee, and provide the music that you desire. Ask if they have experience with your type of event.
How much time do you allow for set-up?
Punctuality is a necessity. Most DJs arrive at least one hour prior to the start time you have given them. Your entertainer should ideally be set up and in-place before your first guest walks through the door.
Do you provide a written contract?
It is extremely important to have your booking confirmed in writing. Ask for a written agreement, especially if you are paying an initial retainer. The standard initial payment for entertainment services is 50%. If you are expecting a specific entertainer, make sure you get it in writing as well.
Will you be suitably dressed for our occasion?
Specify the type of apparel that your DJ is expected to wear for your occasion. Formal attire or coat & tie are the most popular forms of attire. If you are having a "themed" event, make sure your entertainer is informed.
Do you belong to a professional organization or trade group?
Although belonging to an organization or trade group does not guarantee the talent of professionalism of a DJ, it may indicate the companies willingness to network, learn, and grow. DJs can learn through local chapter meetings, national DJ conventions, and seminars geared toward the entertainment professional.
Other items to note:
Disc Jockey rates vary based on talent, experience, emcee ability, service coordination, equipment needed, music knowledge, mixing ability, and personality.
Booking a reliable DJ is a very important decision for the success of your party. Selecting a DJ who is an active member of the ADJA will provide you with the confidence that you have selected a trained professional.
Rates for the DJ industry vary greatly, ranging from $350.00 to $3,500.00 with an average of $1,200.00 for a 4 hour booking. The best price is not always the best deal, especially if you are planning a wedding. As a matter of fact, surveys conclude that nearly 100% of brides would have spent more money on their entertainment and made it their #1 priority in hindsight.
A full-service DJ company will normally invest 12-30 hours to your special event although it may appear you are only paying for "4 hours". Consultations, music purchasing & editing, preparation, set-up and tear-down, education, and other business related endeavors ad up to the overall success of your special occasion.
Many couples have considered an "iPod Wedding", neglecting the importance of the DJs role in providing quality sound and a smooth flow of events. Please check out www.adja.org/general/ipodwedding.asp for more insight on this issue.
  | 
